IPL: Saudi Arabia tourism joins hand with BCCI as sponsor to strengthen cricket ties between two countries
BCCI has joined hands with Saudi Arabia tourism as a sponsor for the IPL to strengthen cricket ties between the two countries.
Saudi Arabia tourism has joined hands with IPL. (Photo: Twitter/Rajeev Shukla)
By India Today Web Desk: The Board of Control for Cricket in India (BCCI) has struck a new deal, roping in the Saudi Tourism Authority as a sponsor for the Indian Premier League (IPL).
The partnership, which was announced by BCCI vice-president Rajeev Shukla, means the IPL will be for the first time sponsored by a government body of a foreign country.
“Today Saudi Arab tourism authority joined hands with @BCCI as sponsor in @IPL to strengthen cricket ties between the two countries. BCCI secretary @JayShah announced the partnership in presence of STA president along with me & @ShelarAshish,” Shukla tweeted.
BCCI treasurer Ashish Shelar said: “Honoured to join @bcci secretary @JayShah ji and VP @ShuklaRajiv ji for the official announcement of a unique partnership of Tata IPL & Saudi Tourism Authority (STA). #BCCI.”
The 2023 edition of the Indian Premier League is likely to begin at the end of March. During the IPL mini-auction in December 2022, 10 teams purchased 80 players after spending a total of INR 164.5 crore in Kochi.
England’s Sam Curran became the most expensive player in the history of IPL auctions after fetching a whopping INR 18.5 crore bid from Punjab Kings. Australia’s Cameron Green became the second-highest earner, fetching INR 17.5 crore from Mumbai Indians. England Test skipper Ben Stokes was the third-highest gainer, fetching INR 16.25 crore from Chennai Super Kings.